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~person:"Gordon, Ross"
~subject:"Australia"
~subject:"CSR"
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Gordon, Ross
Dolnicar, Sara
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Previte, Josephine
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Randle, Melanie
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Marketing theory
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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ECONIS (ZBW)
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Reconceptualising risky and harmful consumption through molar and molecular lines : mobile smartphone sports betting arrangements
Gordon, Ross
;
Harada, Theresa
;
Waitt, Gordon
;
Gurrieri, …
- In:
Marketing theory
24
(
2024
)
2
,
pp. 311-337
Persistent link: https://www.econbiz.de/10014631851
Saved in:
2
Collective reflexivity in social marketing through ethnographic film-making : the Yolngu story of tobacco in Yirrkala, Australia
Kariippanon, Kishan
;
Gordon, Ross
;
Jayasinghe, Laknath
; …
- In:
Marketing theory
20
(
2020
)
1
,
pp. 123-143
Persistent link: https://www.econbiz.de/10012201556
Saved in:
3
Use of brand community markers to engage existing lifestyle consumption communities and some ethical concerns
Gordon, Ross
;
Jones, Sandra
;
Barrie, Lance
;
Gilchrist, Heidi
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
4
,
pp. 419-434
Persistent link: https://www.econbiz.de/10011413158
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