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~person:"Grönroos, Christian"
~subject:"Customer integration"
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Customer integration
Beziehungsmarketing
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Grönroos, Christian
Hollebeek, Linda D.
28
Brodie, Roderick J.
13
Reichwald, Ralf
13
Conduit, Jodie
12
Bruhn, Manfred
11
Piller, Frank T.
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Kumar, V.
9
Jaakkola, Elina
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Rather, Raouf Ahmad
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Ihl, Christoph
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Malthouse, Edward C.
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Busser, James A.
6
Harrigan, Paul
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Islam, Jamid Ul
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Jacob, Frank
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Johnson, Lester W.
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Khan, Imran
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Kleinaltenkamp, Michael
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Plewa, Carolin
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Schaarschmidt, Mario
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Shulga, Lenna V.
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Alexander, Matthew
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Behnam, Mohsen
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Carlson, Jamie
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Clark, Moira K.
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Edvardsson, Bo
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Fließ, Sabine
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Gligor, David
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Herstatt, Cornelius
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Itani, Omar S.
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Kaufmann, Hans Rüdiger
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Le Nguyen Hau
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Leckie, Civilai
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Loureiro, Sandra Maria Correia
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Morgan, Todd
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Managing service quality : MSQ ; an international journal
1
The journal of services marketing
1
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ECONIS (ZBW)
2
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1
Relationality in the service logic of value creation
FitzPatrick, Mary
;
Varey, Richard J.
;
Grönroos, Christian
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 463-471
Persistent link: https://www.econbiz.de/10011418346
Saved in:
2
The service revolution and its marketing implications : service logic vs service dominant logic
Grönroos, Christian
;
Gummerus, Johanna
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
3
,
pp. 206-229
Persistent link: https://www.econbiz.de/10010359568
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