Griesse, Margaret - In: Journal of Business Ethics 73 (2007) 1, pp. 39-51
This study examines how Caterpillar Brasil Limitada, located in the city of Piracicaba, Brazil, expanded its concept of social responsibility over a 30-year period. It first provides a contextual overview of Piracicaba within the agro-industrialized interior region of São Paulo State. It then...