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~person:"Gupta, Sunil"
~person:"Kleinaltenkamp, Michael"
~person:"Tschöpel, Michael"
~subject:"Auktion"
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Auktion
Kundenwert
29
Customer value
27
Beziehungsmarketing
10
Relationship marketing
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Betriebliche Wertschöpfung
9
Value creation
9
Marketing management
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Marketingmanagement
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Consumer behaviour
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Konsumentenverhalten
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Deutschland
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Germany
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Lieferantenmanagement
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Membership
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Mitgliedschaft
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Supplier relationship management
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B-to-B-Marketing
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Business-to-business marketing
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Cooperative bank
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Genossenschaftsbank
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Value in use
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Customer success management
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Erfolgsfaktor
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Network economics
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Netzwerkökonomik
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Success factor
3
2001-2005
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Auction
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Corporate Governance
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Customer satisfaction
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Customer value proposition
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Dynamic programming
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Dynamische Optimierung
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Hybrid offerings
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Kreditgenossenschaft
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Kundenzufriedenheit
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Management
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Service-Dominant Logic
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Gupta, Sunil
Kleinaltenkamp, Michael
Tschöpel, Michael
Mela, Carl F.
2
Vidal-Sanz, Jose M.
1
Vidal-Sanz, José M.
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Working papers / Business economic series / Department of Business Administration
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Working papers / Department of Economics, Universidad Carlos III de Madrid
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ECONIS (ZBW)
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The value of a "free" customer
Gupta, Sunil
;
Mela, Carl F.
;
Vidal-Sanz, José M.
-
2009
Persistent link: https://www.econbiz.de/10003972545
Saved in:
2
The value of a "free" customer
Gupta, Sunil
(
contributor
);
Mela, Carl F.
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003436731
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