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~person:"Gursoy, Dogan"
~person:"Soleimani, Samaneh"
~person:"Vella, Joseph"
~subject:"Brand personality"
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International journal of wine business research : IJWBR
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Development and validation of a destination personality scale for mainland Chinese travelers
Pan, Li
;
Zhang, Meng
;
Gursoy, Dogan
;
Lu, Lu
- In:
Tourism management : research, policies, practice
59
(
2017
),
pp. 338-348
Persistent link: https://www.econbiz.de/10011642835
Saved in:
2
Where to visit, what to drink? : a cross-national perspective on wine estate brand personalities
Morrish, Sussie C.
;
Pitt, Leyland F.
;
Vella, Joseph
; …
- In:
International journal of wine business research : IJWBR
29
(
2017
)
4
,
pp. 373-383
Persistent link: https://www.econbiz.de/10011814583
Saved in:
3
Brand personality, brand equity and revisit intention : an empirical study of a tourist destination in Iran
Salehzadeh, Reza
;
Pool, Javad Khazaei
;
Soleimani, Samaneh
- In:
Tourism review : the official journal of the AIEST
71
(
2016
)
3
,
pp. 205-218
Persistent link: https://www.econbiz.de/10011597449
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