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~person:"Guzman, Francisco"
~subject:"Consumer behaviour"
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Guzman, Francisco
Diamantopoulos, Adamantios
19
Bruwer, Johan
9
Magnusson, Peter
8
Phau, Ian
8
Balabanis, George
7
Giraldi, Janaina de Moura Engracia
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Westjohn, Stanford A.
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Govindasamy, Ramu
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Aiello, Gaetano
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Campo, Sara
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Coletti, Paolo
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De Nisco, Alessandro
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Fong, Cher Min
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Vida, Irena
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The journal of consumer marketing
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The aftermath of Covid-19 : the rise of pandemic animosity among consumers and its scale development
Nawaz, Muhammad Zahid
;
Nawaz, Shahid
;
Guzman, Francisco
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014229115
Saved in:
2
How CSR reputation, sustainability signals, and country-of-origin sustainability reputation contribute to corporate brand performance : an exploratory study
Cowan, Kirsten
;
Guzman, Francisco
- In:
Journal of business research : JBR
117
(
2020
),
pp. 683-693
Persistent link: https://www.econbiz.de/10012288092
Saved in:
3
Crossing the border : changes in self and brands
Guzman, Francisco
;
Paswan, Audhesh K.
;
Fabrize, Robert O.
- In:
The journal of consumer marketing
34
(
2017
)
4
,
pp. 306-318
Persistent link: https://www.econbiz.de/10011691607
Saved in:
4
Intellectual capital through the eyes of the consumer
Nguyen, Thuy D.
;
Dadzie, Charlene
;
Davari, Arezoo
; …
- In:
The journal of product & brand management
24
(
2015
)
6
,
pp. 554-566
Persistent link: https://www.econbiz.de/10011481781
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