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~person:"Hair, Neil"
~subject:"E-commerce"
~subject:"Social web"
~type:"article"
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Hair, Neil
Harrigan, Paul
15
Wirtz, Bernd W.
12
Agnihotri, Raj
11
Loureiro, Sandra Maria Correia
10
Itani, Omar S.
9
Hollebeek, Linda D.
8
Ahuja, Vandana
7
Kumar, Vikas
7
Rahman, Zillur
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Möhlenbruch, Dirk
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Ruyter, Ko de
6
Thaichon, Park
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Veloutsou, Cleopatra
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Alavi, Shirin
5
Dölling, Steffen
5
Fernandes, Teresa
5
Filieri, Raffaele
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Heinonen, Kristina
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Luoma-aho, Vilma
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Ozuem, Wilson
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5
Schoder, Detlef
5
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Skiera, Bernd
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Soutar, Geoffrey N.
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International journal of innovation and technology management
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Journal of strategic marketing
1
Online consumer behavior : theory and research in social media, advertising, and e-tail
1
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ECONIS (ZBW)
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Engagement with chatbots versus augmented reality interactive technology in e-commerce
Moriuchi, Emi
;
Landers, V. Myles
;
Colton, Deborah
; …
- In:
Journal of strategic marketing
29
(
2021
)
5
,
pp. 375-389
Persistent link: https://www.econbiz.de/10012588436
Saved in:
2
Market
orientation
in digital entrepreneurship : advantages and challenges in a Web 2.0 networked world
Hair, Neil
;
Wetsch, Lyle R.
;
Hull, Clyde Eiríkur
; …
- In:
International journal of innovation and technology …
9
(
2012
)
6
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009739386
Saved in:
3
Advertising versus invertising : the influence of social media B2C efforts on consumer attitudes and brand relationships
Bóveda-Lambie, Adriana M.
;
Hair, Neil
- In:
Online consumer behavior : theory and research in …
,
(pp. 209-236)
.
2012
Persistent link: https://www.econbiz.de/10009567792
Saved in:
4
Consumer perceptions of business-to-consumer relationships in electronic retail environments : a means-end chain approach
Kearns, Ryan
;
Hair, Neil
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
1
,
pp. 5-27
Persistent link: https://www.econbiz.de/10003762582
Saved in:
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