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~person:"Hajli, Nick"
~person:"Harrigan, Paul"
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Search: subject_exact:"Social web"
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Social Web
45
Social web
45
Internet marketing
23
Online-Marketing
23
Beziehungsmarketing
20
Relationship marketing
20
Consumer behaviour
16
Customer integration
16
Konsumentenverhalten
16
Kundenintegration
16
Brand management
13
Markenführung
13
Social media
11
Online retailing
8
Online-Handel
8
Viral marketing
8
Virales Marketing
8
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7
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Betriebliche Wertschöpfung
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5
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social media
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social CRM
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English
45
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Hajli, Nick
Harrigan, Paul
Kuchler, Theresa
35
Stroebel, Johannes
35
Dwivedi, Yogesh Kumar
32
Bailey, Michael
29
Qiu, Liangfei
29
Füller, Johann
28
Whinston, Andrew B.
28
Ozuem, Wilson
24
Law, Chun Hung Roberts
23
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Loureiro, Sandra Maria Correia
22
Martínez-López, Francisco J.
21
Petrova, Maria
20
Sabatini, Fabio
20
Filieri, Raffaele
19
Pitt, Leyland F.
19
Rita, Paulo
19
Allcott, Hunt
18
Flavián Blanco, Carlos
18
Kreutzer, Ralf T.
18
Kummer, Michael E.
18
Leimeister, Jan Marco
18
Walsh, Gianfranco
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Gu, Bin
17
Krcmar, Helmut
17
Ruyter, Ko de
17
Tochtermann, Klaus
17
Vrontis, Demetris
17
Wirtz, Bernd W.
17
Hinz, Oliver
16
Laurell, Christofer
16
Rana, Nripendra P.
16
Skiera, Bernd
16
Xie, Tian
16
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Academy of Marketing
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Journal of business research : JBR
7
Technological forecasting & social change : an international journal
5
Handbook of research on integrating social media into strategic marketing
4
Journal of strategic marketing
4
Journal of business ethics : JOBE
3
Australasian marketing journal
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of marketing theory and practice
2
Advances in marketing, customer relationship management, and E-Services (AMCRMES) book series
1
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
British journal of management
1
IEEE transactions on engineering management : EM
1
Journal of business ethics : JBE
1
Journal of electronic commerce research : JECR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
1
Journal of retailing and consumer services
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Journal of vacation marketing : an international journal
1
Small enterprise research : SER ; the Journal of SEAANZ
1
The journal of services marketing
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Tourism management : research, policies, practice
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ECONIS (ZBW)
45
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1
Social media in politics : how to drive engagement and strengthen relationships
Abid, Aman
;
Harrigan, Paul
;
Wang, Shasha
;
Roy, Sanjit
; …
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
3/4
,
pp. 298-337
Persistent link: https://www.econbiz.de/10014299254
Saved in:
2
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
3
Customer engagement in online service brand communities
Chi, Ming
;
Harrigan, Paul
;
Xu, Yongshun
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 201-216
Persistent link: https://www.econbiz.de/10013407472
Saved in:
4
Effect of privacy concerns and engagement on social support behaviour in online health community platforms
Tseng, Hsiao-Ting
;
Ibrahim, Fahad
;
Hajli, Nick
;
Nisar, …
- In:
Technological forecasting & social change : an …
178
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013349081
Saved in:
5
Social bots and the spread of disinformation in social media : the challenges of artificial intelligence
Hajli, Nick
;
Saeed, Usman
;
Tajvidi, Mina
;
Shirazi, Farid
- In:
British journal of management
33
(
2022
)
3
,
pp. 1238-1253
Persistent link: https://www.econbiz.de/10013331118
Saved in:
6
#COVID-19 : forms and drivers of social media users’ engagement behavior toward a global crisis
Azer, Jaylan
;
Blasco-Arcas, Lorena
;
Harrigan, Paul
- In:
Journal of business research : JBR
135
(
2021
),
pp. 99-111
Persistent link: https://www.econbiz.de/10012643989
Saved in:
7
How do experiences enhance brand relationship performance and value co-creation in social commerce? : the role of consumer engagement and self brand-connection
Nadeem, Waqar
;
Teck Ming Tan
;
Tajvidi, Mina
;
Hajli, Nick
- In:
Technological forecasting & social change : an …
171
(
2021
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012807201
Saved in:
8
Value co-creation in online healthcare communities
Shirazi, Farid
;
Wu, Yun
;
Hajli, Ali
;
Zadeh, Arash H.
; …
- In:
Technological forecasting & social change : an …
167
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012799851
Saved in:
9
Brand value co-creation in the social commerce era : empirical evidence from Iran
Rezaei, Saeid
;
Hajli, Nick
;
Ghadamosi, Ayantunji
; …
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 46-58
Persistent link: https://www.econbiz.de/10012519225
Saved in:
10
A relationship marketing orientation in politics : young voters' perceptions of political brands' use of social media
Abid, Aman
;
Harrigan, Paul
;
Roy, Sanjit
- In:
Journal of strategic marketing
29
(
2021
)
4
,
pp. 359-374
Persistent link: https://www.econbiz.de/10012515863
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