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~person:"Hannig, Uwe"
~person:"Möller, Klaus"
~subject:"Customer Lifetime Value"
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Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
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Bewertung von dynamischen Kundenbeziehungen
Losch, Nadine
;
Möller, Klaus
- In:
Controlling : Zeitschrift für erfolgsorientierte …
26
(
2014
)
8/9
,
pp. 499-507
Persistent link: https://www.econbiz.de/10010392554
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