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~person:"Harrigan, Paul"
~person:"Leimeister, Jan Marco"
~person:"Walsh, Gianfranco"
~subject:"Social Web"
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Social Web
Social web
54
Beziehungsmarketing
15
Internet marketing
15
Online-Marketing
15
Relationship marketing
15
Customer integration
12
Kundenintegration
12
Consumer behaviour
11
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11
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English
37
German
18
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Harrigan, Paul
Leimeister, Jan Marco
Walsh, Gianfranco
Kuchler, Theresa
35
Stroebel, Johannes
35
Dwivedi, Yogesh Kumar
30
Bailey, Michael
29
Qiu, Liangfei
29
Füller, Johann
28
Whinston, Andrew B.
28
Hajli, Nick
26
Law, Chun Hung Roberts
23
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Loureiro, Sandra Maria Correia
22
Ozuem, Wilson
22
Martínez-López, Francisco J.
21
Petrova, Maria
20
Sabatini, Fabio
20
Filieri, Raffaele
19
Pitt, Leyland F.
19
Rita, Paulo
19
Allcott, Hunt
18
Flavián Blanco, Carlos
18
Kreutzer, Ralf T.
18
Kummer, Michael E.
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Gu, Bin
17
Krcmar, Helmut
17
Ruyter, Ko de
17
Vrontis, Demetris
17
Wirtz, Bernd W.
17
Hinz, Oliver
16
Laurell, Christofer
16
Xie, Tian
16
Asongu, Simplice
15
Bigné Alcañiz, J. Enrique
15
Haenlein, Michael
15
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Academy of Marketing
1
Springer Fachmedien Wiesbaden
1
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Journal of business research : JBR
5
Web 2.0 : neue Perspektiven für Marketing und Medien
4
Australasian marketing journal
2
Electronic markets : the international journal on networked business
2
Journal of marketing theory and practice
2
Journal of strategic marketing
2
Mit 60 Tabellen
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SpringerLink / Bücher
2
Technologiegestützte Dienstleistungsinnovation in der Gesundheitswirtschaft
2
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1
Corporate reputation review : an international journal
1
E-entrepreneurship and ICT ventures : strategy, organization and technology
1
Gabler Edition Wissenschaft / Informationsmanagement und Computer Aided Team
1
Informationsmanagement und Computer Aided Team
1
International journal of electronic commerce : IJEC
1
International journal of entrepreneurial venturing
1
International journal of innovation and technology management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of product development : IJPD
1
International journal of technology marketing : IJTMkt
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing management : MM
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Journal of vacation marketing : an international journal
1
Journal of vocational behavior
1
Marketing : ZFP ; journal of research and management
1
R & D management
1
Small enterprise research : SER ; the Journal of SEAANZ
1
Springer eBook Collection
1
Springer eBooks / Business and Economics
1
Technological forecasting & social change : an international journal
1
The journal of services marketing
1
Tourism management : research, policies, practice
1
Virtuelle Organisation und neue Medien 2002
1
Wirtschaftsinformatik : WI ; Organ der Fachbereichs Wirtschaftsinformatik der Gesellschaft für Informatik e.V. und der Wissenschaftlichen Kommission Wirtschaftsinformatik im Verband der Hochschullehrer für Betriebswirtschaft e.V.
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ECONIS (ZBW)
54
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1
Social media in politics : how to drive engagement and strengthen relationships
Abid, Aman
;
Harrigan, Paul
;
Wang, Shasha
;
Roy, Sanjit
; …
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
3/4
,
pp. 298-337
Persistent link: https://www.econbiz.de/10014299254
Saved in:
2
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
3
Customer engagement in online service brand communities
Chi, Ming
;
Harrigan, Paul
;
Xu, Yongshun
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 201-216
Persistent link: https://www.econbiz.de/10013407472
Saved in:
4
#COVID-19 : forms and drivers of social media users’ engagement behavior toward a global crisis
Azer, Jaylan
;
Blasco-Arcas, Lorena
;
Harrigan, Paul
- In:
Journal of business research : JBR
135
(
2021
),
pp. 99-111
Persistent link: https://www.econbiz.de/10012643989
Saved in:
5
Open business model innovation via the internet : how wiki technologies can improve the quality of business models
Bretschneider, Ulrich
;
Ebel, Philipp
;
Leimeister, Jan Marco
- In:
International journal of innovation and technology …
18
(
2021
)
2
,
pp. 2040004-1-2040004-18
Persistent link: https://www.econbiz.de/10012613096
Saved in:
6
A relationship marketing orientation in politics : young voters' perceptions of political brands' use of social media
Abid, Aman
;
Harrigan, Paul
;
Roy, Sanjit
- In:
Journal of strategic marketing
29
(
2021
)
4
,
pp. 359-374
Persistent link: https://www.econbiz.de/10012515863
Saved in:
7
Digital war for talent : how profile reputations on company rating platforms drive job seekers' application intentions
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Ivens, Stefan
- In:
Journal of vocational behavior
131
(
2021
),
pp. 1-20
Persistent link: https://www.econbiz.de/10013271229
Saved in:
8
Social media-driven antecedents and consequences of employees' awareness of their impact on corporate reputation
Schaarschmidt, Mario
;
Walsh, Gianfranco
- In:
Journal of business research : JBR
117
(
2020
),
pp. 718-726
Persistent link: https://www.econbiz.de/10012288095
Saved in:
9
Influencer endorsements : how advertising disclosure and source credibility affect consumer purchase intention on social media
Weismueller, Jason
;
Harrigan, Paul
;
Wang, Shasha
; …
- In:
Australasian marketing journal
28
(
2020
)
4
,
pp. 160-170
Persistent link: https://www.econbiz.de/10012429449
Saved in:
10
The relationship between health- and fitness-related social media use and consumers' disordered eating
Schünemeyer, Vivienne
;
Walsh, Gianfranco
- In:
Marketing : ZFP ; journal of research and management
42
(
2020
)
3
,
pp. 37-47
Persistent link: https://www.econbiz.de/10012389102
Saved in:
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