//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Hauser, John R."
~person:"Homburg, Christian"
~person:"Shapiro, Stanley J."
~type_genre:"Aufsatzsammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing theory"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketingtheorie
3
Marketing theory
2
Theorie
2
Theory
2
Absatztheorie
1
Beziehungsmarketing
1
Customer satisfaction
1
Einzelhandel
1
John D. Little
1
Kundenzufriedenheit
1
Market mechanism
1
Marketing
1
Marktforschung
1
Marktmechanismus
1
Measurement
1
Messung
1
Operations Research
1
Relationship marketing
1
Verbraucherzufriedenheit
1
Vereinigte Staaten
1
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Aufsatzsammlung
Lehrbuch
14
Article in journal
11
Aufsatz in Zeitschrift
11
Textbook
11
Collection of articles of several authors
6
Sammelwerk
6
Aufsatz im Buch
3
Book section
3
Case study
3
Fallstudie
3
Festschrift
3
Collection of articles written by one author
2
Sammlung
2
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
2
German
1
Author
All
Hauser, John R.
Homburg, Christian
Shapiro, Stanley J.
Dänzler, Stefanie
4
Freiling, Jörg
4
Heun, Thomas
4
Kollmann, Tobias
4
Saren, Michael
4
Baker, Michael John
3
Fritz, Wolfgang
3
Hörschgen, Hans
3
Lilien, Gary L.
3
Maclaran, Pauline
3
Sheth, Jagdish N.
3
Ahlbach, Horst
2
Backhaus, Klaus
2
Bauer, Hans H.
2
Bayón, Tomás
2
Bruhn, Manfred
2
Burmann, Christoph
2
Diamantopoulos, Adamantios
2
Eisend, Martin
2
Hildebrandt, Lutz
2
Iacobucci, Dawn
2
Kirchgeorg, Manfred
2
Kroeber-Riel, Werner
2
Neslin, Scott A.
2
Rabe, Christina
2
Wierenga, Berend
2
Winer, Russell S.
2
Abel, Bodo
1
Alderson, Wroe
1
Araujo, Luis
1
Baillod, Chloé
1
Bauer, András
1
Brownlie, Douglas T.
1
Christofi, Michael
1
Cox, Reavis
1
Dholakia, Nikhilesh
1
Dholakia, Nikhilkesh
1
Dichtl, Erwin
1
Dolan, Robert J.
1
Eisele, Rainer
1
more ...
less ...
Institution
All
American Marketing Association
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
Homburg, Christian
(
ed.
)
-
2016
-
9., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011381718
Saved in:
2
From Little's law to marketing science : essays in honor of John D.C. Little
Hauser, John R.
(
ed.
);
Urban, Glen L.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011389473
Saved in:
3
Theory in marketing
Cox, Reavis
(
contributor
);
Alderson, Wroe
(
contributor
); …
-
1964
-
1. print
Persistent link: https://www.econbiz.de/10000674815
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->