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~person:"Hecox, Mark G."
~person:"Kotulla, Thomas"
~type_genre:"Book section"
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Reebok International Ltd. <Stoughton, Mass.>
2
Sportartikelbranche
2
Sporting goods industry
2
Brand management
1
Data processing
1
Datenverarbeitung
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Deutschland
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Germany
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Globalisierung
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Großbritannien
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adidas-Salomon AG
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Hecox, Mark G.
Kotulla, Thomas
Dauth, Tobias
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Franklin, Peter
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Kempf, Matthias
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Schmid, Stefan
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Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
1
International business and information technology : interaction and transformation in the global economy
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ECONIS (ZBW)
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The acquisition of Reebok by Adidas
Schmid, Stefan
;
Dauth, Tobias
;
Kotulla, Thomas
- In:
Fallstudien zum Internationalen Management : Grundlagen …
,
(pp. 713-731)
.
2011
Persistent link: https://www.econbiz.de/10009307522
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2
IT and globalization at Reebok
Hecox, Mark G.
- In:
International business and information technology : …
,
(pp. 137-146)
.
2004
Persistent link: https://www.econbiz.de/10002044836
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