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~person:"Helmig, Bernd"
~person:"Perloff, Jeffrey M."
~subject:"Brand loyalty"
~subject:"Corporate culture"
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Brand loyalty
Corporate culture
Beziehungsmarketing
21
Relationship marketing
21
Hospital
11
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11
Deutschland
8
Germany
8
Brand
5
Consumer behaviour
5
Konsumentenverhalten
5
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5
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5
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Qualitätsmanagement
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4
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Helmig, Bernd
Perloff, Jeffrey M.
Han, Heesup
9
Rahman, Zillur
7
Dawes, John
6
Khan, Imran
5
Sohail, M. Sadiq
5
Bruhn, Manfred
4
Fatma, Mobin
4
Gil Saura, Irene
4
Hollebeek, Linda D.
4
Huang, Chao-Chin
4
Kim, Jinkyung Jenny
4
King, Ceridwyn
4
Leckie, Civilai
4
Rather, Raouf Ahmad
4
So, Kevin Kam Fung
4
Šerić, Maja
4
Ahn, Jiseon
3
Al-Hawary, Sulieman Ibraheem Shelash
3
Augusto, Mário Gomes
3
Brexendorf, Tim Oliver
3
Fang, Shih Chieh
3
Fang, Shyh-Rong
3
Fetscherin, Marc
3
Huang, Shyh-Ming
3
Huber, Frank
3
Islam, Jamid Ul
3
Kang, Juhee
3
Khamitov, Mansur
3
Kumar, Vikas
3
Labrecque, Lauren I.
3
Loureiro, Sandra Maria Correia
3
Madhani, Pankaj M.
3
Mathews, Jose
3
Meyer-Waarden, Lars
3
Rahimi, Roya
3
Ramakrishnan, Ruchika
3
Ramkissoon, Haywantee
3
Rather, Raouf
3
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CUDARE working paper series
1
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
1
Journal of agricultural & food industrial organization
1
Journal of service research : JSR
1
Working paper series / Department of Agricultural and Resource Economics, Berkeley, California Agricultural Experiment Station, University of California
1
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ECONIS (ZBW)
5
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1
Why do donors donate? : examining the effects of organizational identification and identity salience on the relationships among satisfaction, loyalty, and donation behavior
Boenigk, Silke
;
Helmig, Bernd
- In:
Journal of service research : JSR
16
(
2013
)
4
,
pp. 533-548
Persistent link: https://www.econbiz.de/10010203502
Saved in:
2
Effect of sales on brand loyalty
Huang, Rui
(
contributor
);
Perloff, Jeffrey M.
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003718953
Saved in:
3
Markentreue, Wiederkauf- und Wechselverhalten
Tscheulin, Dirk K.
;
Helmig, Bernd
- In:
Handbuch Produktmanagement : Strategieentwicklung - …
,
(pp. 539-559)
.
2007
Persistent link: https://www.econbiz.de/10003510518
Saved in:
4
Effects of sales on brand loyalty
Huang, Rui
(
contributor
);
Perloff, Jeffrey M.
(
contributor
); …
- In:
Journal of agricultural & food industrial organization
4
(
2006
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10003558370
Saved in:
5
Personal computer brand loyalty
Jackson, Tyrone W.
;
Perloff, Jeffrey M.
-
1996
Persistent link: https://www.econbiz.de/10000945303
Saved in:
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