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~person:"Hemalatha, M."
~subject:"Estimation"
~subject:"Food retailing"
~subject:"India"
~subject:"Unlauterer Wettbewerb"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Working Paper"
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Estimation
Food retailing
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Unlauterer Wettbewerb
Sonderangebot
6
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6
Consumer behaviour
4
Konsumentenverhalten
4
Indien
3
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Cluster analysis
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Clusteranalyse
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Customer analysis
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Customer satisfaction
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Einzelhandel
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Kundenanalyse
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Kundenzufriedenheit
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Market segmentation
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Marketing theory
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Marktsegmentierung
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Hemalatha, M.
Gedenk, Karen
4
Neslin, Scott A.
3
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Sivakumar, V. J.
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International journal of business innovation and research
2
International journal of business excellence
1
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ECONIS (ZBW)
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Segmentation of clearance sales shoppers based on store attributes
Hemalatha, M.
- In:
International journal of business innovation and research
5
(
2011
)
6
,
pp. 639-662
Persistent link: https://www.econbiz.de/10009388784
Saved in:
2
Modelling clearance sales store loyalty behaviour of Indian shoppers
Hemalatha, M.
;
Sivakumar, V. J.
- In:
International journal of business excellence
3
(
2010
)
2
,
pp. 206-225
Persistent link: https://www.econbiz.de/10009575528
Saved in:
3
Modelling clearance sales shopping behaviour
Hemalatha, M.
;
Sivakumar, V. J.
;
Narayanan, A. G. V.
- In:
International journal of business innovation and research
4
(
2010
)
5
,
pp. 451-474
Persistent link: https://www.econbiz.de/10008798779
Saved in:
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