//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Hornikx, Jos"
~subject:"Bibliometrics"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Ad journal"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Bibliometrics
Advertising
1
Advertising effects
1
Bibliometrie
1
Brand image
1
Brand management
1
Country of origin
1
Designation of origin
1
Herkunftsbezeichnung
1
International marketing
1
Internationales Marketing
1
Markenführung
1
Markenimage
1
Print advertising
1
Printwerbung
1
Werbewirkung
1
Werbung
1
advertising
1
brand positioning strategies
1
content analysis
1
foreign languages
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Hornikx, Jos
Mogaji, Emmanuel
3
Lepkowska-White, Elzbieta
2
An, Shenghui
1
Andereck, Kathy
1
Arambewela, Rodney
1
Avalos, David
1
Baablbaki, Ahmed
1
Baasch, Stefanie
1
Baccarella, Christian V.
1
Bartikowski, Boris
1
Behery, Mohamed
1
Belch, George E.
1
Belch, Michael A.
1
Brashear-Alejandro, Thomas
1
Chang, Susan
1
Chhabra, Deepak
1
Choi, Chang-Won
1
Choi, Chong-ju
1
Darwiche, Nada
1
Djafarova, Elmira
1
Eldomiaty, Tarek Ibrahim
1
Gambaro, Marco
1
Ghasham, Karim
1
Gilliam, David A.
1
Good, Megan C.
1
Heuvel, Jauke van den
1
Hunecke, Marcel
1
James, Melissa St.
1
Janssen, Anne
1
Jiménez, Fernando R.
1
Kim, Seunghyun
1
Kyle, Christopher M.
1
Ladki, Said
1
Laroche, Michel
1
Leonidou, Constantinos N.
1
Leonidou, Leonidas C.
1
Li, Dongjin
1
Manzur, Enrique
1
Meurs, Frank van
1
more ...
less ...
Published in...
All
Journal of global marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How brands highlight country of origin in magazine advertising : a content analysis
Hornikx, Jos
;
Meurs, Frank van
;
Heuvel, Jauke van den
; …
- In:
Journal of global marketing
33
(
2020
)
1
,
pp. 34-45
Persistent link: https://www.econbiz.de/10012201062
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->