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~person:"Hruschka, Harald"
~person:"McDaniel, Carl D."
~subject:"Germany"
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Germany
Marktforschung
45
Market research
41
Theorie
27
Theory
27
Consumer behaviour
15
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15
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9
Deutschland
7
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Nichtparametrisches Verfahren
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English
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German
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Hruschka, Harald
McDaniel, Carl D.
Bauer, Hans H.
15
Herrmann, Andreas
11
Theobald, Axel
9
Homburg, Christian
7
Huber, Frank
7
Albers, Sönke
6
Berekoven, Ludwig
6
Eckert, Werner
6
Ellenrieder, Peter
6
Günter, Bernd
6
Helm, Sabrina
6
Kaapke, Andreas
6
Meyer, Anton
6
Dreyer, Marcus
5
Helm, Roland
5
Hildebrandt, Lutz
5
Schwaiger, Manfred
5
Unger, Fritz
5
Wiedmann, Klaus-Peter
5
Wildner, Raimund
5
Buber, Renate
4
Ertl, Robert
4
Holzmüller, Hartmut H.
4
Hüttner, Manfred
4
Koch, Jörg
4
Koschnick, Wolfgang J.
4
Litzenroth, Heinrich A.
4
Naderer, Gabriele
4
Sattler, Henrik
4
Starsetzki, Thomas
4
Wagner, Ralf
4
Walsh, Gianfranco
4
Zerres, Christopher
4
Albrecht, Jens
3
Alvensleben, Reimar von
3
Balderjahn, Ingo
3
Balzer, Eva
3
Bandilla, Wolfgang
3
Berndt, Ralph
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Universität Regensburg / Wirtschaftswissenschaftliche Fakultät
1
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Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
4
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
Operations-Research-Spektrum : Zeitschrift der Gesellschaft für Operations Research
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
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ECONIS (ZBW)
7
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1
Homogeneous and latent class versions of the neural net-multinomial logit model (NN-NML) : a semiparametric approach to analyze brand choice
Hruschka, Harald
;
Probst, Markus
;
Fettes, Werner
-
2001
Persistent link: https://www.econbiz.de/10001619754
Saved in:
2
Estimation of general attraction models : a semi-parametric additive modeling approach
Hruschka, Harald
-
1999
Persistent link: https://www.econbiz.de/10013408227
Saved in:
3
Artificial neural net - multinomial logit model : (ANN-MNL); a semiparametric approach to analyze brand choice
Hruschka, Harald
-
1999
Persistent link: https://www.econbiz.de/10013408243
Saved in:
4
Analyzing purchase incidence and brand choice by hazard models
Hruschka, Harald
;
Stoiber, Helmut
;
Hamerle, Alfred
- In:
Operations-Research-Spektrum : Zeitschrift der …
20
(
1998
)
1
,
pp. 55-63
Persistent link: https://www.econbiz.de/10001234989
Saved in:
5
Specification and estimation of nonlinear models with dynamic reference prices
Hruschka, Harald
;
Natter, Martin
- In:
Dynamic competitive analysis in marketing : proceedings …
,
(pp. 45-54)
.
1996
Persistent link: https://www.econbiz.de/10001319638
Saved in:
6
Dynamische nichtlineare Referenzpreismodelle mit latenten Variablen
Natter, Martin
-
1994
Persistent link: https://www.econbiz.de/10013408016
Saved in:
7
Bestimmung der Kaufverbundenheit mit Hilfe eines probabilistischen Meßmodells
Hruschka, Harald
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
43
(
1991
)
5
,
pp. 418-434
Persistent link: https://www.econbiz.de/10001106219
Saved in:
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