//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Hudetz, Kai"
~person:"Morschett, Dirk"
~type_genre:"Hochschulschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Retail trade"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand management
1
Consumer behaviour
1
Deutschland
1
Einzelhandel
1
Germany
1
Handelsmarke
1
Internationale Wettbewerbsfähigkeit
1
Konsumentenverhalten
1
Markenführung
1
Markenpolitik
1
Marketing management
1
Marketing-Mix
1
Marketingmanagement
1
Retail trade
1
Store brand
1
Theorie
1
Theory
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Hochschulschrift
Article in journal
18
Aufsatz in Zeitschrift
18
Aufsatz im Buch
6
Book section
6
Fallstudiensammlung
6
Aufsatzsammlung
4
Case study
4
Fallstudie
4
Graue Literatur
3
Non-commercial literature
3
Lehrbuch
2
Textbook
2
Collection of articles of several authors
1
Dissertation u.a. Prüfungsschriften
1
Sammelwerk
1
Statistics
1
Statistik
1
Thesis
1
more ...
less ...
Language
All
German
1
Author
All
Hudetz, Kai
Morschett, Dirk
Toporowski, Waldemar
5
Kolb, Alexander
4
Rudolph, Thomas
4
Gröppel-Klein, Andrea
3
Swoboda, Bernhard
3
Weber, Iris
3
Bakker, Diederich
2
Bauer, Hans H.
2
Brüne, Klaus
2
Böcker, Franz
2
Dichtl, Erwin
2
Diller, Hermann
2
Eistert, Torsten
2
Feige, Stephan
2
Fleer, Jessica
2
Fuchs, Andreas
2
Ginner, Michael
2
Hammerschmidt, Maik
2
Hehle, Friederike
2
Helfgen, Jennifer
2
Henneking, Karl-Michael
2
Herlan, Fritz
2
Heydt, Andreas von der
2
Hoffmann, Nicolas
2
Hoffmann, Rolf
2
Kluckert, Manuel
2
Knotzer, Nicolas
2
Leinsle, Philipp
2
Lensker, Peter
2
Lingenfelder, Michael
2
Löschner, Peter
2
Magnus, Karl-Hendrik
2
Martin, Isabel
2
Meintz, Thomas
2
Meyer, Patrick
2
Meyer-Hentschel, Hanne
2
Moeller, Krischan von
2
Petry, Ursula
2
Philipp, Andrea
2
Pinterits, Andreas
2
more ...
less ...
Published in...
All
Gabler Edition Wissenschaft
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Retail Branding und integriertes Handelsmarketing : eine verhaltenswissenschaftliche und wettbewerbsstrategische Analyse
Morschett, Dirk
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001641406
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->