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~person:"Hursh, Steven R."
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Behavioral economics
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Consumer preferences
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Brand equity
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Kaufentscheidung
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Hursh, Steven R.
Bronnenberg, Bart J.
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Dubé, Jean-Pierre
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Levchenko, Andrei A.
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Anderson, Kym
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Lee, Yi
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Vandenbussche, Hylke
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Aw, Bee-yan
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Bidder, Rhys
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Dew-Becker, Ian
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Di Muro, Fabrizio
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Meloni, Giulia
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Murray, Kyle B.
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Swinnen, Johan F. M.
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Đỗ-Quý-Toàn
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Adbi, Arzi
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Baiardi, Donatella
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Casado, Jose Maria
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Chatterjee, Chirantan
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Dubé, Jean-Pierre H.
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Gerstenblüth, Mariana
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Hart, Oliver D.
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Labeaga, José M.
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Manera, Matteo
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Menegatti, Mario
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Reck, Daniel
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Seibold, Arthur
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Anderson, Simon P.
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Armstrong, Mark
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Barron, Patrick
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Bergeron, Stéphane
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Bollinger, Bryan
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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ECONIS (ZBW)
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Behavioral economics and the analysis of consumption and choice
Hursh, Steven R.
;
Roma, Peter G.
- In:
Managerial and decision economics : MDE ; the …
37
(
2016
)
4/5
,
pp. 224-238
Persistent link: https://www.econbiz.de/10011586662
Saved in:
2
Hypothetical purchase task questionnaires for behavioral economic assessments of value and motivation
Roma, Peter G.
;
Hursh, Steven R.
;
Hudja, Stanton
- In:
Managerial and decision economics : MDE ; the …
37
(
2016
)
4/5
,
pp. 306-323
Persistent link: https://www.econbiz.de/10011586755
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