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~person:"Jalal Rajeh Hanaysha"
~subject:"Kundenzufriedenheit"
~type_genre:"Article in journal"
~type_genre:"Book section"
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Kundenzufriedenheit
Brand image
1
Brand management
1
Brand prestige
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Consumer behaviour
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Customer satisfaction
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Dienstleistungsqualität
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Ernährungsindustrie
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Fast-food industry
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Lebensmittel
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Schnellgastronomie
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Jalal Rajeh Hanaysha
Prybutok, Victor R.
5
Qin, Hong
5
Ababneh, Khaldoun I.
2
Han, Heesup
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Ponnaiyan, Subramaniam
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Global business review
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Brand prestige and the mediating role of word of mouth in the fast food industry
Jalal Rajeh Hanaysha
;
Pech, Richard Jan
- In:
Global business review
19
(
2018
)
6
,
pp. 1494-1514
Persistent link: https://www.econbiz.de/10011982837
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