//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Javorcik, Beata K. Smarzynska"
~person:"Kenning, Peter"
~subject:"Theorie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Eigenmarke des Handels"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Theorie
Handelsmarke
10
Store brand
10
Deutschland
4
Germany
4
Brand management
3
Markenführung
3
Außenwirtschaftstheorie
2
Handelsmarketing
2
International
2
International economics
2
Product differentiation
2
Produktdifferenzierung
2
Retail marketing
2
1975-1995
1
Business cycle
1
Competition
1
Computer-assisted marketing
1
Consumer behaviour
1
Consumer products distribution
1
Distribution channel
1
Einzelhandel
1
Emotion
1
Food retailing
1
IT-gestütztes Marketing
1
KMU
1
Konjunktur
1
Konsumentenverhalten
1
Konsumgüterhandel
1
Lebensmitteleinzelhandel
1
Markenpolitik
1
Market share
1
Marktanteil
1
Neuroeconomics
1
Neuroökonomie
1
Psychology of advertising
1
Retail trade
1
SME
1
Theory
1
Transaction costs
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Language
All
German
1
Author
All
Javorcik, Beata K. Smarzynska
Kenning, Peter
Sattler, Henrik
8
Zettelmeyer, Florian
6
Ahlert, Dieter
5
Olbrich, Rainer
5
Strebinger, Andreas
4
Bentele, Günter
3
Bontems, Philipe
3
Bouamra-Mechemache, Zohra
3
Boyacı, Tamer
3
Bruhn, Manfred
3
Buchele, Mark-Steffen
3
Hoepfner, Jörg
3
Inderst, Roman
3
Kuhlmann, Raphael
3
Liebert, Tobias
3
Nalca, Arcan
3
Paha, Johannes
3
Parker, Philip M.
3
Ray, Saibal
3
Réquillart, Vincent
3
Bergès-Sennou, Fabian
2
Bierwirth, Andreas
2
Bonnet, Céline
2
Braun, Daniela
2
Burmann, Christoph
2
Carpenter, Gregory S.
2
Curry, David J.
2
Godinho, Manuel Mira
2
Gutjahr, Gert
2
Günther, Thomas
2
Huber, Frank
2
Klein, Gordon
2
Kotschedoff, Marco J.W.
2
Kriegbaum-Kling, Catharina
2
Lauer, Alexander
2
Maretzki, Jürgen
2
Martín Herrán, Guiomar
2
Mendonça, Sandro
2
Mueller, Milton L.
2
Nakamoto, Kent
2
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Markenmanagement im Handel : von der Handelsmarkenführung zum integrierten Markenmanagement in Distributionsnetzen ; Strategien, Konzepte, Praxisbeispiele
Ahlert, Dieter
;
Kenning, Peter
;
Schneider, Dirk
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001513340
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->