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~person:"Jridi, Kaouther"
~subject:"Beziehungsmarketing"
~subject:"IT-gestütztes Marketing"
~type_genre:"Book section"
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The SCM, CRM information system, and KM - an integrating theoretical view : the case of sales force automation
Jridi, Kaouther
;
Jaziri-Bouagina, Dhouha
;
Triki, Abdelfattah
- In:
Handbook of research on information management for …
,
(pp. 239-254)
.
2017
Persistent link: https://www.econbiz.de/10011565286
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