//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Kall, Jacek"
~person:"Wiedmann, Klaus-Peter"
~subject:"Marketingmanagement"
~type_genre:"Graue Literatur"
~type_genre:"Systematic review"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product image"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Brand image
3
Brand management
3
Consumer behaviour
3
Konsumentenverhalten
3
Markenführung
3
Markenimage
3
Markenpolitik
2
Marketing management
2
Aufsatzsammlung
1
Befragung
1
Brand loyalty
1
Cosmetics industry
1
Deutschland
1
Germany
1
Interview
1
Kosmetikindustrie
1
Luxury goods
1
Luxusgüter
1
Markentreue
1
Marketing theory
1
Marketingtheorie
1
Poland
1
Polen
1
Product management
1
Produktmanagement
1
Produktpolitik
1
Theorie
1
Theory
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Graue Literatur
Systematic review
Article in journal
2
Aufsatz in Zeitschrift
2
Non-commercial literature
2
Aufsatzsammlung
1
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
German
1
Polish
1
Author
All
Kall, Jacek
Wiedmann, Klaus-Peter
Kullmann, Mathias
2
Bachmann, Frank
1
Bernhard, Patrick
1
Burmann, Christoph
1
Gaustad, Tarje
1
Heußler, Tobias
1
Huber, Frank
1
Kießling, Tina
1
Klink, Benjamin
1
Maloney, Philip
1
Merino Sanz, Maria
1
Moser, Horst
1
Nijkamp, Peter
1
Nufer, Gerd
1
Pandey, Arpita
1
Rafijevas, Saidas
1
Schmitz, Miriam
1
Sharma, Dheeraj
1
Sojkin, Bogdan
1
Suppliet, Moritz
1
Todiras, Alina
1
Vollhardt, Kai
1
Walbert, Gwendy
1
Wünschmann, Stefan
1
more ...
less ...
Published in...
All
Schriftenreihe Marketing, Management
1
Zeszyty naukowe
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Zarza̢dzanie produktem : kreowanie marki
Kall, Jacek
(
contributor
);
Sojkin, Bogdan
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10013444695
Saved in:
2
Der Aufbau einer Markenpersönlichkeit als Herausforderung des Markenmanagements : eine empirische Untersuchung anhand der Kosmetikbranche
Wiedmann, Klaus-Peter
;
Bachmann, Frank
;
Schmitz, Miriam
-
2008
Persistent link: https://www.econbiz.de/10003847046
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->