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~person:"Karjaluoto, Heikki"
~person:"Närvänen, Elina"
~subject:"Automatisierung"
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Agile logic for SaaS implementation : capitalizing on marketing automation software in a start-up
Mero, Joel
;
Leinonen, Miira
;
Makkonen, Hannu
; …
- In:
Journal of business research : JBR
145
(
2022
),
pp. 583-594
Persistent link: https://www.econbiz.de/10013197930
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