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~person:"Karjaluoto, Heikki"
~subject:"Direktmarketing"
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Direktmarketing
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Handbook of research in mobile business : technical, methodological, and social perspectives
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Sources of trust and consumers’ participation in permission-based mobile marketing
Karjaluoto, Heikki
;
Kautonen, Teemu
- In:
Handbook of research in mobile business : technical, …
,
(pp. 304-315)
.
2009
Persistent link: https://www.econbiz.de/10003940532
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