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~person:"Kenkel, Donald Scott"
~person:"Laussel, Didier"
~person:"Sasser, Sheila L."
~subject:"Werbung"
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Werbung
Advertising industry
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4
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Kenkel, Donald Scott
Laussel, Didier
Sasser, Sheila L.
Silk, Alvin J.
10
Nöcker, Ralf
7
Berndt, Ernst R.
6
Jullien, Bruno
6
Crampes, Claude
5
Haritchabalet, Carole
5
Jugenheimer, Donald W.
5
Kelley, Larry D.
5
Nickel, Volker
5
Avery, Rosemary J.
4
Mathios, Alan D.
4
Seebohn, Joachim
4
Turnbull, Sarah
4
Crawford, Robert
3
Knuth, Ingo
3
Laurie, Sally
3
Lillard, Dean R.
3
Mortimer, Kathleen
3
Pethig, Rüdiger
3
Roca, David
3
Ambler, Tim
2
Brennan, Linda
2
Chen, Huan
2
Cheng, Hong
2
Erickson, Gary M.
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Hackley, Christopher E.
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Hansen, Zeynep Kocabiyik
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Hardy, Jonathan
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Jones, John Philip
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Kilgour, Mark
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Kind, Hans Jarle
2
King, Charles
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Koslow, Scott
2
Kreshel, Peggy J.
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Landwehr, Rainer
2
Law, Marc T.
2
Levin, Elizabeth
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MacRury, Iain
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Journal of advertising : official publication of the American Academy of Advertising
2
Journal of regulatory economics
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Working paper / National Bureau of Economic Research, Inc.
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ECONIS (ZBW)
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Do marketing clients really get the advertising they deserve? : the trade-off between strategy and originality in Australian and New Zealand agencies
O'Connor, Huw
;
Koslow, Scott
;
Kilgour, Mark
;
Sasser, …
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 147-155
Persistent link: https://www.econbiz.de/10011453926
Saved in:
2
Regulating advertisements : the case of smoking cessation products
Avery, Rosemary J.
;
Kenkel, Donald Scott
;
Lillard, Dean R.
-
2006
Persistent link: https://www.econbiz.de/10003287459
Saved in:
3
Special issue on creativity research in advertising
Sasser, Sheila L.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003808064
Saved in:
4
Regulating advertisements : the case of smoking cessation products
Avery, Rosemary J.
;
Kenkel, Donald Scott
;
Lillard, Dean R.
- In:
Journal of regulatory economics
31
(
2007
)
2
,
pp. 185-208
Persistent link: https://www.econbiz.de/10003439350
Saved in:
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