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~person:"Kleinaltenkamp, Michael"
~person:"Peltier, James"
~subject:"Marketingtheorie"
~type:"article"
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Kleinaltenkamp, Michael
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Journal of business research : JBR
2
Kundenintegration : Forum Dienstleistungsmanagement
1
Marktleistung und Wettbewerb : strategische und operative Perspektiven der marktorientierten Leistungsgestaltung; Werner H. Engelhardt zum 65. Geburtstag
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Digital health information seeking in an omni-channel environment : a shared decision-making and service-dominant logic perspective
Dahl, Andrew J.
;
Milne, George R.
;
Peltier, James
- In:
Journal of business research : JBR
125
(
2021
),
pp. 840-850
Persistent link: https://www.econbiz.de/10012494185
Saved in:
2
Digital information flows across a B2C/C2C continuum and technological innovations in service ecosystems : a service-dominant logic perspective
Peltier, James
;
Dahl, Andrew J.
;
Swan, Eric L.
- In:
Journal of business research : JBR
121
(
2020
),
pp. 724-734
Persistent link: https://www.econbiz.de/10012417390
Saved in:
3
Der Kundenintegrationsbegriff im (Dienstleistungs-)Marketing
Kleinaltenkamp, Michael
;
Bach, Thomas
;
Griese, Ilka
- In:
Kundenintegration : Forum Dienstleistungsmanagement
,
(pp. 35-62)
.
2009
Persistent link: https://www.econbiz.de/10003808615
Saved in:
4
Integrativität als Kern einer umfassenden Leistungslehre
Kleinaltenkamp, Michael
- In:
Marktleistung und Wettbewerb : strategische und …
,
(pp. 83-114)
.
1997
Persistent link: https://www.econbiz.de/10001298623
Saved in:
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