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~person:"Knorpel, Maya"
~subject:"Markenimage"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
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Dienstleistungsqualität
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Serviceorientierung im Unternehmen : Forum Dienstleistungsmanagement
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Ergeben Serviceorientierung und Brand Behavior ein Branded Service Behavior? : der Versuch einer Zusammenführung
Knorpel, Maya
;
Kuppelwieser, Volker
- In:
Serviceorientierung im Unternehmen : Forum …
,
(pp. 355-371)
.
2010
Persistent link: https://www.econbiz.de/10003943272
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