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~person:"Koch, Jörg"
~subject:"Advertising effects"
~subject:"Hörfunkwerbung"
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Die Vermarktung privater und lokaler Hörfunk- und TV-Sender in Deutschland und den USA : eine systemvergleichende Studie
Koch, Jörg
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1996
Persistent link: https://www.econbiz.de/10010223832
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