//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Koers, Martin"
~subject:"Markenimage"
~type_genre:"Collection of articles of several authors"
~type_genre:"Collection of articles written by one author"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Unternehmensimage"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Brand image
1
Brand management
1
Corporate reputation
1
Deutschland
1
Fallstudie
1
Firmenimage
1
Germany
1
Management
1
Marke
1
Markenführung
1
Markenpolitik
1
Theorie
1
Theory
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Collection of articles of several authors
Collection of articles written by one author
Aufsatzsammlung
1
Case study
1
Fallstudie
1
Fallstudiensammlung
1
Sammelwerk
1
Language
All
German
1
Author
All
Koers, Martin
Tomczak, Torsten
3
Meffert, Heribert
2
Burmann, Christoph
1
Lim, Ming
1
Segreto, Luciano
1
Published in...
All
Meffert-Marketing-Edition
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Markenmanagement : identitätsorientierte Markenführung und praktische Umsetzung ; mit Best Practice-Fallstudien
Meffert, Heribert
(
ed.
);
Burmann, Christoph
(
contributor
); …
-
2005
-
2., vollst. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10002536862
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->