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~person:"Kunz, Werner"
~subject:"Konsumentenverhalten"
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Kunz, Werner
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Journal of service management
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Trust development in e-services : a cohort analysis of Millennials and Baby Boomers
Obal, Michael
;
Kunz, Werner
- In:
Journal of service management
24
(
2013
)
1
,
pp. 45-63
Persistent link: https://www.econbiz.de/10009728599
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How to transform consumers into fans of your brand
Jahn, Benedikt
;
Kunz, Werner
- In:
Journal of service management
23
(
2012
)
3
,
pp. 344-361
Persistent link: https://www.econbiz.de/10009619164
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