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~person:"Ladik, Daniel"
~person:"Shaw, Eric H."
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Search: subject:"History of Marketing"
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Ladik, Daniel
Shaw, Eric H.
Tadajewski, Mark
8
Jones, D. G. Brian
6
Hunt, Shelby D.
3
Shaw, Eric
3
Lazer, William
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Journal of marketing management : MM
2
AMS review : official publication of the Academy of Marketing Science
1
Journal of historical research in marketing
1
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ECONIS (ZBW)
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Avoiding academic irrelevance in the marketing discipline : the promise of the
history
of
marketing
thought
Jones, D. G. Brian
;
Shaw, Eric H.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 52-62
Persistent link: https://www.econbiz.de/10011883307
Saved in:
2
The prospects for marketing strategy and the marketing discipline in Era V : is the prognosis promising or problematic?
Hunt, Shelby D.
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 86-95
Persistent link: https://www.econbiz.de/10011883324
Saved in:
3
Marketing's identity crisis : insights from the
history
of
marketing
thought
Ansary, Adel I. el-
;
Shaw, Eric H.
;
Lazer, William
- In:
AMS review : official publication of the Academy of …
8
(
2018
)
1/2
,
pp. 5-17
Persistent link: https://www.econbiz.de/10011919230
Saved in:
4
Belk's (1988) "possessions and the extended self" revisited
Ladik, Daniel
;
Carrillat, François A.
;
Tadajewski, Mark
- In:
Journal of historical research in marketing
7
(
2015
)
2
,
pp. 184-207
Persistent link: https://www.econbiz.de/10011376208
Saved in:
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