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~person:"Langer, Alexandra"
~person:"Leigh, James H."
~subject:"Werbung"
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Werbung
Advertising
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Langer, Alexandra
Leigh, James H.
Eisend, Martin
47
Rosengren, Sara
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Rößner, Anna
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Dahlén, Micael
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Cauberghe, Verolien
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Franke, George R.
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Karpinska-Krakowiak, Malgorzata
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Journal of advertising : official publication of the American Academy of Advertising
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ECONIS (ZBW)
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Special issue: Reinquiries in advertising research
Eisend, Martin
(
ed.
);
Franke, George R.
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011453830
Saved in:
2
Reinquiries in advertising research
Eisend, Martin
;
Franke, George R.
;
Leigh, James H.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10011453831
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