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~person:"Law, Chun Hung Roberts"
~person:"Li, Xiang"
~subject:"Brand management"
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Brand management
Tourism marketing
28
Tourismusmarketing
28
Holiday behaviour
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Tourism
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Tourismus
13
Urlaubsverhalten
13
Destination management
11
Destinationsmanagement
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Tourism industry
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Tourismuswirtschaft
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Brand image
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Markenimage
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Consumer behaviour
5
Gastgewerbe
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Hospitality industry
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Konsumentenverhalten
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destination image
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Bibliometrics
3
Bibliometrie
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Customer satisfaction
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Internet marketing
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Kundenzufriedenheit
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Online retailing
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Online-Handel
3
Online-Marketing
3
Tourism destination
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Tourism research
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Tourismusregion
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tourism marketing
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Beziehungsmarketing
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Confidence
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Law, Chun Hung Roberts
Li, Xiang
Pike, Steven
7
Konecnik Ruzzier, Maja
6
Giraldi, Janaina de Moura Engracia
5
Kavaratzis, Mihalis
5
Kumar, Vikas
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Ekinci, Yuksel
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Kaushik, Arun Kumar
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Rather, Raouf Ahmad
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Wang, Ying
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Baloglu, Seyhmus
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Barrio-García, Salvador del
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Cai, Liping A.
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Campo, Sara
3
Fernández-Cavia, José
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Han, Heesup
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Jiménez-Barreto, Jano
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Khoo-Lattimore, Catheryn
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Matiza, Tafadzwa
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Melewar, T. C.
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Rubio Benito, Natalia
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Ruzzier, Mitja
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Sousa, Bruno
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Šerić, Neven
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Aro, Kaisa
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of travel and tourism marketing
1
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ECONIS (ZBW)
2
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The impact of the 2008 Beijing Olympic Games on China's destination brand : a U.S.-based examination
Li, Xiang
;
Kaplanidou, Kyriaki
- In:
Journal of hospitality & tourism research : JHTR ; the …
37
(
2013
)
2
,
pp. 237-261
Persistent link: https://www.econbiz.de/10009779919
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2
Reexamining the dimensionality of brand loyalty : a case of the cruise industry
Li, Xiang
;
Petrick, James F.
- In:
Journal of travel and tourism marketing
25
(
2008
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10003778051
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