//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Lee, Yu-kang"
~subject:"Experiment"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Presidential campaign"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Experiment
Advertising effects
1
Advertising planning
1
Electoral campaign
1
Frauen
1
Gender
1
Geschlecht
1
Psychology of advertising
1
Taiwan
1
Target group
1
Wahlkampf
1
Werbeplanung
1
Werbepsychologie
1
Werbewirkung
1
Women
1
Zielgruppe
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Lee, Yu-kang
Galasso, Vincenzo
9
Nannicini, Tommaso
9
Morelli, Massimo
4
Stanig, Piero
4
Wolff, Irenaeus
4
Cantoni, Enrico
3
Geng, Hong
3
Nunnari, Salvatore
3
Pons, Vincent
3
Tsakas, Nikolas
3
Xefteris, Dimitrios
3
Barton, Jared
2
Castillo, Marco
2
Laslier, Jean-François
2
Middleton, Joel A.
2
Petrie, Ragan
2
Rogers, Todd
2
Sanver, M. Remzi
2
Weiss, Arne Robert
2
Weiß, Arne
2
Armand, Alex
1
Augsburg, Britta
1
Bancalari, Antonella
1
Brailey, Thomas
1
Chaudhry, Zain
1
Cruz, Cesi
1
Endo, Yuya
1
Fafchamps, Marcel
1
Fehrler, Sebastian
1
Fischbacher, Urs
1
Heggedal, Tom-Reiel
1
Helland, Leif
1
Houser, Daniel
1
Hussain, Karrar
1
Hutchings, Vincent L.
1
Jardina, Ashley E.
1
Kameshwara, Kalyan Kumar
1
Kanthak, Kristin
1
Kelly, Edmund
1
Labonne, Julien
1
more ...
less ...
Published in...
All
International journal of advertising : the quarterly review of marketing communications
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Gender stereotypes as a double-edged sword in political advertising : persuasion effects of campaign theme and advertising style
Lee, Yu-kang
- In:
International journal of advertising : the quarterly …
33
(
2014
)
2
,
pp. 203-234
Persistent link: https://www.econbiz.de/10010362929
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->