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~person:"Leppäniemi, Matti"
~subject:"Innovationsakzeptanz"
~type_genre:"Article in journal"
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Search: subject_exact:"Akzeptanz von technischen Innovationen"
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Innovationsakzeptanz
Consumer behaviour
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Direct marketing
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Innovation adoption
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Leppäniemi, Matti
Dwivedi, Yogesh Kumar
29
Daim, Tugrul U.
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Williams, Michael D.
15
Liébana-Cabanillas, Francisco
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Venkatesh, Viswanath
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Morosan, Cristian
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Kapoor, Kawaljeet Kaur
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Law, Chun Hung Roberts
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Pham, Long
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Saprikis, Vaggelis
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Thurasamy Ramayah
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Blut, Markus
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Chakraborty, Debarun
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Mouakket, Samar
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Alalwan, Ali Abdallah
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Baier, Daniel
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International journal of electronic business
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ECONIS (ZBW)
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Factors affecting Finnish consumers' intention to receive SMS marketing : a conceptual model and an empirical study
Karjaluoto, Heikki
;
Standing, Craig
;
Becker, Michael
; …
- In:
International journal of electronic business
6
(
2008
)
3
,
pp. 298-318
Persistent link: https://www.econbiz.de/10003771650
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