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~person:"Lingenfelder, Michael"
~subject:"Online-Handel"
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Marketing : ZFP ; journal of research and management
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Identifikation und Auswahl von Zielgruppen im E-Commerce : Ergebnisse einer empirischen Untersuchung
Lingenfelder, Michael
;
Loevenich, Peter
- In:
Marketing : ZFP ; journal of research and management
25
(
2003
)
2
,
pp. 119-131
Persistent link: https://www.econbiz.de/10001758641
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