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~person:"Liu, Chih-Hsing"
~person:"Schivinski, Bruno"
~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Brand image
14
Markenimage
14
Brand management
12
Markenführung
12
Consumer behaviour
11
Konsumentenverhalten
11
brand equity
9
Facebook
6
Internet marketing
6
Online-Marketing
6
Social Web
6
Social web
6
Brand equity
5
purchase intention
5
Beziehungsmarketing
4
Brand
4
Markenartikel
4
Relationship marketing
4
brand attitude
4
brand awareness
4
brand loyalty
4
consumer-based brand equity
4
perceived quality
4
social-media
4
Customer satisfaction
3
brand associations
3
CBBE
2
COBRAs
2
Dienstleistungsqualität
2
Hotel industry
2
Hotellerie
2
Marketing management
2
Marketingmanagement
2
Service quality
2
engagement
2
private label brands
2
social media
2
store brands
2
AEWOM
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Liu, Chih-Hsing
Schivinski, Bruno
Gil Saura, Irene
3
Berenguer Contrí, Gloria
2
Chahal, Hardeep
2
Chakraborty, Shibashish
2
Dutta, Kamani
2
Ekinci, Yuksel
2
Fuentes-Blasco, María
2
Japutra, Arnold
2
Mohd-Any, Amrul Asraf
2
Molinillo, Sebastian
2
Prentice, Catherine
2
Sreejesh, S.
2
Van Dat Tran
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Vera, Jorge
2
Wong, IpKin Anthony
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Šerić, Maja
2
Abedi, Reza
1
Ahmed, Rizwan Raheem
1
Ahmed, Salma
1
Al-Homaidi, Eissa A.
1
Al-Malkawi, Husam-Aldin Nizar
1
Al-Wugayan, Adel A. A.
1
Ali, Fouzia
1
Amlus, Mohammad Harith
1
Anantharaman, Rajesh
1
Apostolos, Giovanis
1
Araújo, Joana
1
Armirotto, Vincent
1
Arnold, Todd J.
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Azma, Fereydoon
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Bairrada, Cristela Maia
1
Bala, Pradip Kumar
1
Bassan, Lizu
1
Beal, Virginia
1
Beig, Faseeh Amin
1
Bengtsson, Maria
1
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International journal of contemporary hospitality management
1
Journal of air transport management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
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ECONIS (ZBW)
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1
Employee and customer perspectives in discovering the antecedent and output relationships for hotel branding development
Liu, Chih-Hsing
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 833-851
Persistent link: https://www.econbiz.de/10014483791
Saved in:
2
How airline service quality determines the quantity of repurchase intention : mediate and moderate effects of brand quality and perceived value
Chen, Lu
;
Li, Yong-Quan
;
Liu, Chih-Hsing
- In:
Journal of air transport management
75
(
2019
),
pp. 185-197
Persistent link: https://www.econbiz.de/10012112383
Saved in:
3
Conceptualizing, validating, and managing
brand
equity
for tourist satisfaction
Liu, Chih-Hsing
;
Fang, Yen-Po
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
6
,
pp. 960-978
Persistent link: https://www.econbiz.de/10011917484
Saved in:
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