Laussel, Didier; Long, Ngo Van; Resende, Joana - 2021
an endogenous fraction of consumers choose to incur a privacy cost to become "active", i.e., to be able to conceal their … market is found to be increasing in the level of the privacy cost. Investigating the impact of customers' identity management … on profits, we find that the monopolist’s aggregate profit is a U-shaped function of the privacy cost whatever the degree …