//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Loureiro, Sandra Maria Correia"
~subject:"Customer integration"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Soziales Web"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Customer integration
Social Web
20
Social web
20
Consumer behaviour
12
Internet marketing
12
Konsumentenverhalten
12
Online-Marketing
12
Brand management
11
Markenführung
11
Beziehungsmarketing
10
Relationship marketing
10
Brand image
7
Markenimage
7
Viral marketing
7
Virales Marketing
7
Emotion
5
Brand
4
Customer satisfaction
4
Instagram
4
Kundenzufriedenheit
4
Markenartikel
4
social media
4
Kundenintegration
3
Public relations
3
Virtual reality
3
Virtuelle Realität
3
Öffentlichkeitsarbeit
3
Brand loyalty
2
Customer engagement
2
E-commerce
2
Electronic Commerce
2
Facebook
2
Innovation adoption
2
Innovationsakzeptanz
2
Markentreue
2
Online retailing
2
Online-Handel
2
Social network
2
Soziales Netzwerk
2
electronic word-of-mouth
2
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Loureiro, Sandra Maria Correia
Füller, Johann
9
Brem, Alexander
8
Hajli, Nick
8
Harrigan, Paul
7
Bilgram, Volker
5
Carlson, Jamie
5
Shin, Hakseung
5
Cova, Bernard
4
Kamboj, Shampy
4
Leimeister, Jan Marco
4
Lu, Yaobin
4
Perdue, Richard R.
4
Rahman, Mohammad M.
4
Rahman, Zillur
4
Benmiled-Cherif, Héla
3
Berthon, Pierre R.
3
Bretschneider, Ulrich
3
Brodie, Roderick J.
3
Büttgen, Marion
3
Constantinides, Efthymios
3
Dahl, Darren W.
3
Herstatt, Cornelius
3
Malthouse, Edward C.
3
Matzler, Kurt
3
Nambisan, Satish
3
Ogawa, Susumu
3
Paranque, Bernard
3
Schiavone, Francesco
3
Sorensen, Anne
3
Soutar, Geoffrey N.
3
Ströbel, Tim
3
Tajvidi, Mina
3
Thaichon, Park
3
Thurasamy Ramayah
3
Zhang, Hong
3
Antorini, Yun Mi
2
Aslam, Wajeeha
2
Aslanbay, Yonca
2
Banks, John
2
more ...
less ...
Published in...
All
Journal of hospitality marketing & management
1
Journal of promotion management : innovations in planning and applied research
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Exploring online customer engagement with hospitality products and its relationship with involvement, emotional states, experience and brand advocacy
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of hospitality marketing & management
28
(
2019
)
2
,
pp. 147-171
Persistent link: https://www.econbiz.de/10012176591
Saved in:
2
How corporate social responsibility initiatives in social media affect awareness and customer engagement
Loureiro, Sandra Maria Correia
;
Lopes, João
- In:
Journal of promotion management : innovations in …
25
(
2019
)
3
,
pp. 419-438
Persistent link: https://www.econbiz.de/10012179034
Saved in:
3
Exploring behavioural branding, brand love and brand co-creation
Kaufmann, Hans Rüdiger
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of product & brand management
25
(
2016
)
6
,
pp. 516-526
Persistent link: https://www.econbiz.de/10011587801
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->