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~person:"Lucas, Anthony F."
~subject:"Relationship marketing"
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casino marketing
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Lucas, Anthony F.
Prentice, Catherine
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Cornell hospitality quarterly : CQ
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The Cornell hospitality quarterly
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ECONIS (ZBW)
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Impact of casino free play on the wagering behavior of light- and medium-user groups : the importance of winning at the bottom of the database
Lucas, Anthony F.
;
Cho, S. Ray
;
Singh, Ashok K.
- In:
The Cornell hospitality quarterly
63
(
2022
)
3
,
pp. 418-428
Persistent link: https://www.econbiz.de/10013387207
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2
Estimating the effect of casino loyalty program offers on slot machine play
Lucas, Anthony F.
;
Spilde, Katherine
- In:
Cornell hospitality quarterly : CQ
58
(
2017
)
3
,
pp. 263-271
Persistent link: https://www.econbiz.de/10011736830
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