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~person:"Macintyre, Mairi"
~person:"Purchase, Valerie"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Dienstleistungsmanagement
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Service management
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Organisatorischer Wandel
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Macintyre, Mairi
Purchase, Valerie
Parry, Glenn
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Dhaliwal, Jagdeesh S.
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Mills, John
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Parry, Glenn C.
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Service design and delivery
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ECONIS (ZBW)
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A multi-organisational approach to service delivery
Purchase, Valerie
;
Mills, John
;
Parry, Glenn
- In:
Service design and delivery
,
(pp. 119-134)
.
2011
Persistent link: https://www.econbiz.de/10009011808
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2
Understanding services and the customer response
Dhaliwal, Jagdeesh S.
;
Macintyre, Mairi
;
Parry, Glenn
- In:
Service design and delivery
,
(pp. 1-18)
.
2011
Persistent link: https://www.econbiz.de/10009011831
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