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~person:"Madlberger, Maria"
~subject:"Consumer behaviour"
~subject:"Erfolgsfaktor"
~subject:"Internationaler Markteintritt"
~subject:"Theorie"
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Online shopping and catalog shopping : exogenous and endogenous antecedents of consumers' channel choice
Madlberger, Maria
- In:
Web technologies for commerce and services online
,
(pp. 170-192)
.
2008
Persistent link: https://www.econbiz.de/10003634211
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Multi-Channel-Retailing : Herausforderungen an die Logistik durch Hauszustellung
Schnedlitz, Peter
;
Madlberger, Maria
- In:
Electronic retailing
,
(pp. 317-334)
.
2002
Persistent link: https://www.econbiz.de/10001679128
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