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~person:"Malhotra, Naresh K."
~subject:"Market research"
~subject:"Market segmentation"
~type_genre:"Book section"
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Fundamentals of marketing research ; Vol. 6
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Validity and structural reliability of multidimensional scaling
Malhotra, Naresh K.
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2007
Persistent link: https://www.econbiz.de/10003541516
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