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~person:"Mariani, Marcello M."
~subject:"Bibliometric techniques"
~subject:"Data Mining"
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Bibliometric techniques
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Mariani, Marcello M.
Wamba, Samuel Fosso
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Journal of business research : JBR
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AI in marketing, consumer research and psychology : a systematic
literature
review
and research agenda
Mariani, Marcello M.
;
Perez-Vega, Rodrigo
;
Wirtz, Jochen
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 755-776
Persistent link: https://www.econbiz.de/10013165434
Saved in:
2
Types of innovation and artificial intelligence : a systematic quantitative
literature
review
and research agenda
Mariani, Marcello M.
;
Machado, Isa
;
Nambisan, Satish
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10013492753
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