//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Mattila, Anna S."
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Relationship marketing
Consumer behaviour
80
Konsumentenverhalten
77
Beziehungsmarketing
38
Customer satisfaction
35
Dienstleistungsqualität
34
Service quality
34
Kundenzufriedenheit
32
Beschwerdemanagement
24
Complaint management
24
Corporate social responsibility
22
Corporate Social Responsibility
21
Hotel industry
20
Hotellerie
20
Gastronomie
18
Restaurant industry
18
USA
17
United States
17
Gastgewerbe
13
Hospitality industry
13
Customer service
10
Emotion
10
Experiment
10
Kundenservice
10
Preismanagement
8
Pricing strategy
8
Advertising effects
7
Kundenbindungsprogramm
7
Loyalty program
7
Werbewirkung
7
Advertising
6
CSR
6
Firm performance
6
Gender
6
Unternehmenserfolg
6
Werbung
6
Consumer behavior
5
Fundraising
5
Geschlecht
5
Selbstbedienung
5
more ...
less ...
Online availability
All
Undetermined
18
Free
1
Type of publication
All
Article
38
Type of publication (narrower categories)
All
Article in journal
37
Aufsatz in Zeitschrift
37
Aufsatz im Buch
1
Book section
1
Language
All
English
38
Author
All
Mattila, Anna S.
Bruhn, Manfred
112
Homburg, Christian
107
Kumar, V.
79
Huber, Frank
55
Verhoef, Peter C.
55
Han, Heesup
54
Hollebeek, Linda D.
51
Herrmann, Andreas
49
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Gil Saura, Irene
37
Stock-Homburg, Ruth
34
Grönroos, Christian
33
Hippner, Hajo
33
Smith, Alan D.
33
Svensson, Göran
32
Thaichon, Park
32
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Prentice, Catherine
31
Neslin, Scott A.
30
Reichwald, Ralf
30
Loureiro, Sandra Maria Correia
29
Reinartz, Werner J.
29
Sheth, Jagdish N.
29
Töpfer, Armin
29
Evanschitzky, Heiner
28
Georgi, Dominik
28
Matzler, Kurt
28
Eggert, Andreas
27
Grewal, Dhruv
27
Kleinaltenkamp, Michael
27
Walsh, Gianfranco
27
Quach, Sara
26
more ...
less ...
Published in...
All
International journal of hospitality management
9
The journal of services marketing
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of business research : JBR
3
Journal of hospitality marketing & management
3
Cornell hospitality quarterly : CQ
2
Journal of service research
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Services marketing quarterly
2
Handbook of hospitality marketing management
1
International journal of internet marketing and advertising : IJIMA
1
Journal of retailing
1
Journal of service management
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
38
Showing
31
-
38
of
38
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
31
Corporate volunteering programs and conumer perceptions : a information processing perspective
Mattila, Anna S.
- In:
The journal of services marketing
27
(
2013
)
7
,
pp. 572-578
Persistent link: https://www.econbiz.de/10010231168
Saved in:
32
Does a surprise strategy need words? : the effect of explanations for a surprise strategy on customer delight and expectations
Kim, Kyungmin
;
Mattila, Anna S.
- In:
The journal of services marketing
27
(
2013
)
5
,
pp. 361-370
Persistent link: https://www.econbiz.de/10010127939
Saved in:
33
Restaurant servicescape, service encounter, and perceived congruency on customers' emotions and satisfaction
Lin, Ingrid Y.
;
Mattila, Anna S.
- In:
Journal of hospitality marketing & management
19
(
2010
)
8
,
pp. 819-841
Persistent link: https://www.econbiz.de/10008749958
Saved in:
34
Do women like options more than men? : an examination in the context of service recovery
Mattila, Anna S.
- In:
The journal of services marketing
24
(
2010
)
7
,
pp. 499-508
Persistent link: https://www.econbiz.de/10008749977
Saved in:
35
A branding model for web search engines
Zhang, Lu
;
Jansen, Bernard J.
;
Mattila, Anna S.
- In:
International journal of internet marketing and …
7
(
2012
)
3
,
pp. 195-216
Persistent link: https://www.econbiz.de/10009576341
Saved in:
36
Customer satisfaction, service failure and service recovery
Mattila, Anna S.
;
Ro, Heejung
- In:
Handbook of hospitality marketing management
,
(pp. 296-323)
.
2008
Persistent link: https://www.econbiz.de/10003804371
Saved in:
37
The relationship of sales and marketing expenses to hotel performance in the United States
O'Neill, John
;
Hanson, Bjorn
;
Mattila, Anna S.
- In:
Cornell hospitality quarterly : CQ
49
(
2008
)
4
,
pp. 355-363
Persistent link: https://www.econbiz.de/10003774190
Saved in:
38
Perceived controllability and service expectations : influences on customer reactions following service failure
Choi, Sunmee
;
Mattila, Anna S.
- In:
Journal of business research : JBR
61
(
2008
)
1
,
pp. 24-30
Persistent link: https://www.econbiz.de/10003595227
Saved in:
First
Prev
1
2
3
4
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->