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~person:"Mayzlin, Dina"
~source:"als-doc"
~source:"econis"
~subject:"Spieltheorie"
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ECONIS (ZBW)
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Influencing social media influencers through affiliation
Pei, Amy
;
Mayzlin, Dina
- In:
Marketing science
41
(
2022
)
3
,
pp. 593-615
Persistent link: https://www.econbiz.de/10013363931
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