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~person:"McDowell, Walter S."
~person:"Oehmichen, Ekkehardt"
~subject:"United States"
~subject:"Zielgruppe"
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McDowell, Walter S.
Oehmichen, Ekkehardt
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Die neue MedienNutzer-Typologie MNT 2.0
Oehmichen, Ekkehardt
- In:
Media-Perspektiven
(
2007
)
5
,
pp. 226-234
Persistent link: https://www.econbiz.de/10003484927
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2
Revealing a double jeopardy effect in radio station audience behavior
McDowell, Walter S.
;
Dick, Steven J.
- In:
The journal of media economics
18
(
2005
)
4
,
pp. 271-284
Persistent link: https://www.econbiz.de/10003171950
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