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~person:"Meffert, Heribert"
~person:"Vargo, Stephen L."
~source:"econis"
~subject:"Co-creation"
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Co-creation
Dienstleistungsmarketing
42
Services marketing
42
Dienstleistung
22
Marketing
22
Theory
22
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21
Deutschland
14
Germany
14
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Service-Dominant Logic
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Marketingmanagement
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Betriebliche Wertschöpfung
5
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Services
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Value creation
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Deutsche Bahn AG
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Service industry
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Meffert, Heribert
Vargo, Stephen L.
Aarikka-Stenroos, Leena
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Journal of business research : JBR
1
The journal of services marketing
1
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ECONIS (ZBW)
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Fostering a trans-disciplinary perspectives of service ecosystems
Lusch, Robert F.
;
Vargo, Stephen L.
;
Gustafsson, Anders
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2957-2963
Persistent link: https://www.econbiz.de/10011507855
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2
Extending the context of service : from encounters to ecosystems
Akaka, Melissa Archpru
;
Vargo, Stephen L.
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 453-462
Persistent link: https://www.econbiz.de/10011418340
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