//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Meffert, Heribert"
~subject:"Deutsche Bahn AG / AutoZug"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Deutsche Bahn AG / AutoZug
Deutschland
11
Germany
11
Theorie
10
Theory
10
Marketing
9
Dienstleistungsmarketing
6
Services marketing
6
Betriebswirtschaftslehre
5
Business economics
5
Dienstleistung
4
Strategisches Management
4
Marketing management
3
Marketingmanagement
3
Qualitätsmanagement
3
Automotive industry
2
Beziehungsmarketing
2
Brand image
2
Brand management
2
Corporate reputation
2
Fallstudie
2
Firmenimage
2
Kfz-Industrie
2
Management
2
Marke
2
Markenführung
2
Markenimage
2
Markenpolitik
2
Relationship marketing
2
Volkswagen AG
2
Automated manufacturing
1
Automatisierte Produktion
1
Branchenentwicklung
1
Dienstleistungsbetrieb
1
Dienstleistungsqualität
1
Digital goods
1
Digitale Güter
1
Environmental management
1
Firm performance
1
Heribert Meffert
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Case study
Aufsatz im Buch
1
Book section
1
Fallstudie
1
Language
All
German
1
Author
All
Meffert, Heribert
Schleuser, Michael
1
Schneider, Helmut
1
Published in...
All
Verkehrsdienstleistungsmarketing : marktorientierte Unternehmensführung bei der Deutschen Bahn AG
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing im Turn-around-Management: Fallstudie DB AutoZug GmbH
Meffert, Heribert
;
Schleuser, Michael
;
Schneider, Helmut
- In:
Verkehrsdienstleistungsmarketing : marktorientierte …
,
(pp. 227-253)
.
2000
Persistent link: https://www.econbiz.de/10001462995
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->