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~person:"Miloch, Kimberly S."
~person:"Terjesen, Siri"
~subject:"Sportmarketing"
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International journal of sport management and marketing : IJSMM
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Run happy: entrepreneurship at Brooks Sports
Terjesen, Siri
;
Argue, Evan
- In:
International journal of sport management and marketing …
7
(
2010
)
1/2
,
pp. 132-143
Persistent link: https://www.econbiz.de/10003937873
Saved in:
2
Sport communication, endorsement, and Return On Investment: a content analysis of the coverage of Tiger Woods in ESPN The Magazine
Pedersen, Paul M.
;
Kraft, Patrick M.
;
Drane, Dan
; …
- In:
International journal of sport management and marketing …
6
(
2009
)
1
,
pp. 17-34
Persistent link: https://www.econbiz.de/10003862966
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